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Pound 4 Pound

Combat Legends Kamaru Usman and Henry Cejudo step outside of the octagon and into the world of podcasting. Both hosts bring their extensive experience and insights from their careers to the table, providing analysis of upcoming fights, breakdowns of recent events, and commentary on the current state of combat sports. Interviews with athletes and celebrity guests accompany spirited discussions on the fight game, pop culture, and everything in between.

Shadow Lion is a new generation of storytellers and strategists – a creative studio defined by hustle, emotion, and trust.

We started as a creative and production arm to support our co-founder, Tom Brady, and his brand partners. Then, we started doing the same for other athletes, influencers, brands and agencies. Then, original podcasts, documentaries, and series followed.

We do it all with our in-house production team, enabling us to turn ideas into reality with speed, scale and a consistently high level of quality and care.

Services

We deliver a fresh, personalized approach every time, drawing on our in-house agency, originals and production teams to drive impact.

  • Agency

    • Creative Strategy & Ideation
    • Competitive & Cultural Insights
    • Creator Studios & Influencer Marketing
    • Branded Content Development
    • Partnerships
    • Product Launches
    • Fan Experiences
    • Community Management
    • Monitoring & Reporting
  • Originals

    • Long & Short-Form Episodic Series
    • Documentaries
    • Podcasts & Vodcasts
    • Concept Development
  • Productions

    • À La Carte Production From Pre to Post
    • Video
    • Audio
    • Graphic Design
    • VFX
    • Animation
    • Finishing

Our Clients

  • NFL company logo
  • Amazon company logo
  • Pepsi company logo
  • VISA company logo
  • Fox Sports company logo
  • Peacock company logo
  • Hertz company logo
  • FANDUEL company logo
  • Under Armour company logo
  • Frito Lay company logo
  • Fanatics company logo
  • Aston Martin company logo
  • Hasbro company logo
  • Bounty company logo
  • IWC SCHAFFHAUSEN company logo
  • Meta company logo
  • Michelob Ultra company logo
  •  EA Sports company logo
  • Molson Coors company logo
  • NOBULL company logo